Feature Article & Business Writing
Articles, Press Releases, Newsletters, & White Papers
Press Releases & Feature Articles: Let the World Know
Press releases are “breaking news” tools for business and corporate announcements. A feature article is an in-depth exposé informing the world of your accomplishments. Either way, who, what, why, when, where and how gets told with style and grace.
Newsletters: Internal and External Client Communications
Newsletters are a cost-effective way of providing both internal and external clients with newsworthy information regarding your products and services, upcoming activities, recent market research, survey results, success stories as well as current specials and promotions.
By–Lined Article Writing: Target Your Market
Ghosted informational articles showcase your by–lined expert's industry knowledge while reinforcing brand recognition and company reputation. They also generate qualified leads from industry and trade mag readers who find your contact information at the end of the article.
White Papers: Reaching the CEO's and other Decision Makers
White papers keep professional audiences updated on the how, what and why of current business opportunities and solutions. They are one of the primary research avenues proactive executives look to before reaching for the phone and calling your sales department.
Click on Article Samples:
Fort Collins Rotary Club Article Series
